Our Common Cause, organized by the Animal Protection Foundation, is the first time that companies and customers jointly support animals in need.
November 14-20. for the first time, the nationwide Animal Friendly Days - Shop for animals! program, the aim of which is to support animal protection through the cooperation of companies and their customers.
During the one-week consumer campaign organized by the Our Common Cause Animal Protection Foundation, the participating companies donate a predetermined portion of the income of the products or services included in the promotion to animal protection purposes.
70% of the collected support goes to the civil animal protection organizations participating in the program, while the remaining amount is used for national animal protection programs - such as neutering or education programs.
This collaboration enables everyone to actively contribute to the protection of animals through their everyday purchases.
Péter Ovádi, the government commissioner responsible for animal protection, emphasized that the Animal Friendly Days initiative is an outstanding example of how companies can play a role in social responsibility and how they can help civil animal protection organizations. Such a campaign not only provides financial support for animal protection, but also encourages everyone, whether companies or consumers, to work together.
Customers can support the cause of animal protection with their everyday decisions, while companies actively show that the well-being of animals is also important to them.
This collaboration gives us the opportunity to provide real help to animal protection organizations that fight every day for animals in distress.
Szilvia Vetter, chairman of the board of trustees of the Animal Protection Foundation of our Common Cause, highlighted the long-term goals of the campaign:
"We want to create a tradition with Animal-Friendly Days and involve more businesses, products and animal protection organizations every year. It's a real win-win situation: companies can strengthen their social responsibility and support animal protection causes, customers can directly contribute to helping animals in need with their conscious decisions, while animal protection organizations receive financial support that promotes their daily activities, be it sterilization, animals care or shelter development. The Animal Friendly Days are another step towards creating sustainable animal protection."
According to Adrienn Pintér, member of the Board of Trustees responsible for the corporate programs of the Animal Protection Foundation of our Common Cause, the Animal Friendly Days campaign is a great opportunity for companies to generate real change, so that the company also becomes better known and popular. During the few days that the Animal-Friendly Days last, we encourage participating companies to offer a part of their income for animal protection purposes, either for all their products or services, or just for a selected product or product family.
In addition, companies can offer discounts during the campaign, encouraging customers to actively contribute to animal welfare causes.
All the animal protection organizations that have joined the campaign have to do is promote Animal Friendly Days on their social media platforms, so they can benefit from the campaign's income. In the first year, in 2024, a pilot/experimental project will be implemented, which will in particular provide an opportunity for the participating companies, animal protection organizations and the Foundation to gather experience together, thereby helping the future development of Animal Friendly Days.
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Featured image: Civilek.Info/PSz
